When you use What Grass Is This?, we collect information to provide you with personalized lawn care recommendations:
Photos: Images of your lawn that you upload for grass type identification
Location: ZIP code to provide climate-specific recommendations
Contact: Email address for sending your personalized lawn care plan
Preferences: Lawn care preferences and analysis results
How We Use Your Information
Analyze your lawn photos using AI to identify grass types
Create personalized care plans based on your location and preferences
Send you seasonal lawn care tips and reminders (if you opt in)
Improve our AI models and service quality
Analytics and Performance Tracking
We use analytics tools to understand how visitors use our website, improve our services, and enhance your experience. These tools collect information about your interactions with our site.
Google Analytics 4: We use Google Analytics to analyze website traffic and user behavior. This service collects information such as pages visited, time spent on pages, device and browser information, approximate geographic location (based on IP address), and how you arrived at our site. Google Analytics uses cookies to collect this data. You can opt out by installing the Google Analytics Opt-out Browser Add-on.
PostHog: We use PostHog for product analytics, including feature usage tracking, user journey analysis, and session recordings. Session recordings capture your interactions with our site (such as clicks, scrolls, and page navigation) to help us identify usability issues and improve our service. PostHog does not record sensitive information such as passwords or payment details. For more information, visit PostHog's Privacy Policy.
The data collected through these analytics tools helps us understand which features are most useful, identify technical issues, and make data-driven improvements to our lawn care tools and content.
Advertising and Third-Party Services
We use Google AdSense to display advertisements on our website. Google AdSense is a third-party advertising service that uses cookies and similar technologies to serve ads based on your visits to our site and other sites on the internet.
Google AdSense: We use Google AdSense to display relevant advertisements. Google may use cookies, web beacons, and other storage technologies to collect or receive information from our website and elsewhere on the internet and use that information to provide measurement services and target ads.
